The Virtual Strategist

Question the Process…

I really like to question the process. Sometimes people don’t like that. But that’s ok. I am not for everyone.

Always question the process. Don’t let anyone tell you; '“because this is how it has always been done”. There are many ways to skin a cat. Find out all of them. Then test to see which one is the best.

Bored? Skip the rest and learn more about my services? Click here.

I am a runner, mountain climber, mother and strategist who likes to watch British TV Dramas, travel to new places and learn cool new things from smart people. I have been working in the digital marketing space for over 20 years focusing on Strategy, CRM and Marketing Automation AI, Ecommerce and Customer Journey engagement and improvement.

I have worked with both Fortune 500 companies and small business start-ups alike. I have been lucky enough to work on shoes, bags, travel and tech by growing marketing teams and customer conversion and support initiatives.

With a degree in marketing from the London School of Marketing, I not only studied in London but have since worked on various digital projects and brands in the US, UK, Europe, South Africa and Australia which taught me to see things a bit differently. As we should all aspire to.

In 2015 I represented the Tech industry as a speaker on the TEDxWOMEN Panel and started a small non-profit to raise money for scholarships for young women in tech, called WiSTEM. I love tech and passionate about making it accessible to everyone.

Based in Portland, Oregon, I have a strong draw to the outdoors and our growing tech industry, and I like to bring this kind of passion to the projects I work on and deliver for my clients.

Want to learn more about my services? Click here.