Jay has over 20 years of strategic marketing, agency and PR experience across hospitality, travel, lifestyle and tech brands.
So much is happening in technology with early adopters and smart industry folks. We are moving so quickly into new developments in AI and ML but why do we still let certain types of tech steal our joy and we are just ok with that?
Brand Activation is driving consumer action through brand interaction or brand experiences. It brings the brand and product to life and gets consumers to take action as well as forming LONG-TERM EMOTIONAL CONNECTIONS.
Create ads with men raising children, and millions know that it’s possible. Show girls playing sports, and girls see that our bodies are instruments and not ornaments. Show diverse people together and diversity becomes community. That’s why Times Up in the ad world will become such a multiplier effect for us all.
I have been working in marketing for so long now that I remember when email was a new platform! Isn't that crazy? Well because of that I grew up in digital and it became not only a passion but something I am really good at. Learn More about the types of services Bowen Advertising offers.